VILLA created the #WhatsYourDraw campaign and wanted to tell the stories of cultural influencers in Philadelphia to better align their brand with the creative community.
VILLA needed to recruit models for their upcoming merchandise release. They wanted to find a way to engage local creatives with this opportunity.
Talent Booking: We hand-selected local creators & models to spotlight in their upcoming content & campaigns, organizing all logistics between talent and the brand.
Content Creation: We shot, edited, & produced the videos spotlighting the local influencers that were then shared via VILLA's website & social channels.